Nike Soccer Phantom GX

Team

Client - Nike Football
Photographer/Videographer - Tyler Ashlock
Behind the Design Videographer - Paul Wegman
CGI Motion (blue colorway) - FutureDeluxe
CGI Illustration (pink colorway) - iLoveDust

Overview

Imagery and motion shot for the launch of Nike Football’s Phantom GX boot created in collaboration with FutureDeluxe; the first release to introduce Nike’s next generation of flyknit technology: Gripknit.

Deliverables include a “Behind the Design” motion piece, comprised entirely of practical elements.